Sunday 24 May 2009

sneak preview


Here's an exclusive preview of our wonderful new wrapping paper. This is the first product that Eco Eco has commissioned and it won't be the last.

This stunning paper features a pattern by the extraordinarily talented and versatile designer Lucie Summers who is currently swanning around on a beach somewhere in Portugal (are you blushing yet, Lu?). It won't be printed in black and white as in the printer's proof above, well not yet anyway; I think it looks rather tasty as a monochrome design.

The paper we're getting printed will be double sided in two different colour combinations: pink/red and apple green/turquoise so customers will have more than one option when wrapping gifts. It's being printed on a recycled/FSC paper in a really good weight so it's not like some of those nasty, cheap papers that rip the moment you start wrapping. It's being printed with vegetable based inks at a factory powered by renewable energy. I'm in two minds whether to tell the printers not to trim the sheets but leave on the extraneous marks around the edge which would eliminate waste. What do you think? Would you like to have the extra margin which might help with wrapping or even be used for other things? Perhaps we'll do that next time.

As a further teaser I'm willing to reveal that we are looking into printing this design and possibly others onto fairtrade organic cotton, and even wallpaper. Watch this space!

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